It has been said that 40 is the new 30, and my theory is that this is partly due to the popularity and advancements in skincare today! Caring for your skin is essential throughout the entire life cycle but especially so in the 40’s because this is the point at which we start seeing rapid skin changes as our past catches up to us!

It is in their 30’s that most people start to notice the signs of aging on their skin. It is important to recognize that the aging you begin to see in your 30’s is the damage you have accumulated as your younger self. In your 30’s you should focus on treating those signs of aging but also preventing future damage.

Eye creams are a controversial topic in skincare. Being an esthetician, I get questions ranging from “do I have to use an eye cream?” to “what is the best eye cream for dark circles?” as well as “do I really have to use an eye cream?” I want to provide some clarity around this topic and present if it is worth it to buy an eye cream, as well as when you can probably skip eye cream.